Every know and then I'll post a little tip to help those of you out there who want to improve their companies Internet visibility or marketing. Today's tip, getting your press release disseminated effectively for free.
Although I was familiar with the following company a several years ago it was not until last year that I had the opportunity to meet its President and CEO, David McInnis, at Search Engine Strategies. PR Web has been offering free online press release distribution services since 1997.
Of course SpaceRef has offered this service since 1999 but PR Web disseminates all press releases, not just ones related to the space sector. What separates PR Web from other sources is their reach. Their global distribution network is extensive as is their use of technology to disseminate the news. They make good use of the latest tools including RSS (XML) news feeds. So if you can't afford the expensive services or if you to supplement your distribution I suggest you use PR Web.
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